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Fanta Orange

BRAND STUDY 62 / 63

Fanta Orange

Fanta · Beverage (1940)

#FC4D0F Brand Tone round
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Color anatomy

The exact scoring color for this Brand Tone card.

HEX
#FC4D0F
RGB
252, 77, 15
HSB
16°, 94%, 99%
HSL
16°, 98%, 52%

Nearby tones to compare against

#FC6E0F
#FC2F0F
#FC652D
#FC4300
#D9430D

Why this color matters

Fanta works as a Brand Tone round because its fanta orange is a strong memory cue, not just decoration. The game hides that signature hue and asks you to reconstruct it from memory.

The target answer is #FC4D0F. In HSB terms it sits at HSB(16°, 94%, 99%), which is the value used for scoring in the round.

Use the detail image as a study reference, then jump into the round and match the color without seeing the filled-in target first.

How to remember this brand color

A short memory plan before you play the round.

  • Anchor your memory on the visible logo shape, then recall where fanta orange appears in that mark.
  • Start with hue first; brand colors usually punish a hue miss more than a small brightness miss.
  • Keep saturation confident unless the logo color is visibly muted or corporate-blue.
Play this Brand Tone card