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Mastercard Red Circle

BRAND STUDY 18 / 40

Mastercard Red Circle

Mastercard · Payments (1966)

#EB001B Brand Tone round
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Color anatomy

The exact scoring color for this Brand Tone card.

HEX
#EB001B
RGB
235, 0, 27
HSB
353°, 100%, 92%
HSL
353°, 100%, 46%

Nearby tones to compare against

#EB0400
#EB003B
#EB1C34
#EB001B
#C70017

Why this color matters

Mastercard works as a Brand Tone round because its red circle is a strong memory cue, not just decoration. The game hides that signature hue and asks you to reconstruct it from memory.

The target answer is #EB001B. In HSB terms it sits at HSB(353°, 100%, 92%), which is the value used for scoring in the round.

Use the detail image as a study reference, then jump into the round and match the color without seeing the filled-in target first.

How to remember this brand color

A short memory plan before you play the round.

  • Anchor your memory on the visible logo shape, then recall where red circle appears in that mark.
  • Start with hue first; brand colors usually punish a hue miss more than a small brightness miss.
  • Keep saturation confident unless the logo color is visibly muted or corporate-blue.
Play this Brand Tone card