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Telegram Telegram Blue

BRAND STUDY 28 / 40

Telegram Telegram Blue

Telegram · Messaging (2013)

#26A5E4 Brand Tone round
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Color anatomy

The exact scoring color for this Brand Tone card.

HEX
#26A5E4
RGB
38, 165, 228
HSB
200°, 83%, 89%
HSL
200°, 78%, 52%

Nearby tones to compare against

#278BE3
#27BDE3
#42ADE3
#0B9BE3
#218ABF

Why this color matters

Telegram works as a Brand Tone round because its telegram blue is a strong memory cue, not just decoration. The game hides that signature hue and asks you to reconstruct it from memory.

The target answer is #26A5E4. In HSB terms it sits at HSB(200°, 83%, 89%), which is the value used for scoring in the round.

Use the detail image as a study reference, then jump into the round and match the color without seeing the filled-in target first.

How to remember this brand color

A short memory plan before you play the round.

  • Anchor your memory on the visible logo shape, then recall where telegram blue appears in that mark.
  • Start with hue first; brand colors usually punish a hue miss more than a small brightness miss.
  • Keep saturation confident unless the logo color is visibly muted or corporate-blue.
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