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T-Mobile Magenta

BRAND STUDY 21 / 40

T-Mobile Magenta

T-Mobile · Telecom (1990)

#E20074 Brand Tone round
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Color anatomy

The exact scoring color for this Brand Tone card.

HEX
#E20074
RGB
226, 0, 116
HSB
329°, 100%, 89%
HSL
329°, 100%, 44%

Nearby tones to compare against

#E30057
#E30094
#E31B82
#E30075
#BF0063

Why this color matters

T-Mobile works as a Brand Tone round because its magenta is a strong memory cue, not just decoration. The game hides that signature hue and asks you to reconstruct it from memory.

The target answer is #E20074. In HSB terms it sits at HSB(329°, 100%, 89%), which is the value used for scoring in the round.

Use the detail image as a study reference, then jump into the round and match the color without seeing the filled-in target first.

How to remember this brand color

A short memory plan before you play the round.

  • Anchor your memory on the visible logo shape, then recall where magenta appears in that mark.
  • Start with hue first; brand colors usually punish a hue miss more than a small brightness miss.
  • Keep saturation confident unless the logo color is visibly muted or corporate-blue.
Play this Brand Tone card