
Color anatomy
The exact scoring color for this Brand Tone card.
- HEX
#351C15
- RGB
- 53, 28, 21
- HSB
- 13°, 60%, 21%
- HSL
- 13°, 43%, 15%
Nearby tones to compare against
#362115#361815#36211C#36170F#1A0E0AWhy this color matters
UPS works as a Brand Tone round because its pullman brown is a strong memory cue, not just decoration. The game hides that signature hue and asks you to reconstruct it from memory.
The target answer is #351C15. In HSB terms it sits at HSB(13°, 60%, 21%), which is the value used for scoring in the round.
Use the detail image as a study reference, then jump into the round and match the color without seeing the filled-in target first.
Trademark notice
The brand names and logos used in Brand Tone are trademarks of their respective owners. Brand Tone is an independent fan-made color memory game and is not affiliated with, endorsed by, or sponsored by any featured brand.
How to remember this brand color
A short memory plan before you play the round.
- Anchor your memory on the visible logo shape, then recall where pullman brown appears in that mark.
- Start with hue first; brand colors usually punish a hue miss more than a small brightness miss.
- Keep saturation confident unless the logo color is visibly muted or corporate-blue.



